my story

I’m Andrea Čerina. In almost 20  years of experience, I’ve held leading HR and Business Operations roles in both large corporations like Microsoft and the fast-paced world of Croatian start-ups, including those that are part of international groups. This unique blend of expertise has equipped me to deliver tailored solutions for different types of business environments.

Combining years of HR and business experience and a dedication to quality, I founded HR & BIZ Studio. I’m here to empower micro, small, and medium-sized companies in the areas of human resources and business operations.

I graduated from the Faculty of Economics in Zagreb and post-graduated from the Faculty of Law in Parma, Italy. On a personal note, I find joy in reading, culinary delights, and traveling. Given my academic background and those interests, I can offer you an interesting conversation in English, Italian, or German, recommend a good book or a place to try some local specialties.

My blend of realism and optimism, combined with a proactive approach and openness, enables me to always seek the most efficient solutions.

my principles

Be Mindful: Your words and actions impact others in ways you might not realize.

Help Without Hesitation: Assist those less fortunate without questioning or speaking.

Admit Mistakes: Confidence is built on honesty. Own up when you’re wrong.

Speak Clearly: Precision in speech brings clarity and understanding.

Maintain Balance: Keep your mental, spiritual, emotional, and physical self equally strong, pure, and healthy.

my values

Responsibility. Quality. Efficiency. Enthusiasm. Good intentions. Openness.

Coworkers` Testimonials

As the former CEO of Microsoft Croatia, I’ve had the privilege of working with Andrea Čerina at our local office. Her exceptional leadership and expertise in HR management have been instrumental in driving Microsoft Hrvatska’s success. Her ability to manage a diverse range of HR functions, from recruitment and onboarding to employee relations and compensation, has been invaluable. I wholeheartedly recommend Andrea Čerina as a highly skilled and dedicated HR professional.”  

Lejla Zukić-Krivdić, CEO

Microsoft Croatia

„Our collaboration with the company Andrea Čerina was employed with, has been greatly enhanced by her exceptional work as HR and Operations Manager. Her expertise in recruitment, payroll, and benefits administration has been invaluable to our collaborative efforts. Andrea has consistently demonstrated a high level of professionalism and efficiency in their work which contributed significantly to our shared success.“

Petra Zajc, Senior Accountant

Astra poslovni inženjering

„I soon realized that Andrea was a valuable asset for the project teams to the satisfaction of the project managers and their peers. Ms. Cerina possesses important personal qualities such as the ability to work efficiently under pressure and an understanding the importance of teamwork. She was also always focusing on goals including timing and recipients respecting the required degree of correctness.“

   

Eric Balling, Project Manager

COWI IPF

Under Andrea’s leadership, our HR & Operations department became a true business partner. Her ability to align company strategy with employee needs is truly impressive. Her energy and dedication to her work are admirable. I wholeheartedly recommend her as a top-tier HR professional and a pleasure to work with.“

Miroslav Keleković, CEO

Andritz Digital Factory

“Collaborating with Andrea as a colleague was a positive experience. Thanks to her efforts, we were able to attract top talent to the team and efficiently fill key positions. Her ability to identify areas for improvement and implement effective solutions had a significant impact on our efficiency. It was a pleasure to work with someone so passionate about their work and dedicated to the success of every project. People like her, who bring their knowledge, skills, business acumen, and intelligence, are exactly what every successful company needs.”       

Paricher Kolarac, Senior Project Manager

Andritz

„Andrea Čerina is a very diligent individual with strong organizational skills. She has excellent communication skills and works well across different country cultures, organization types, and seniority levels. Ms. Cerina has a very positive personality and was an integral part of First Data`s international team, Superiors, colleagues and clients highly appreciated her. Ms. Cerina`s character is beyond doubt.“

Domagoj Mandarić, Regional Managing Director SEE

First Data International

Contact Us

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HR & BIZ Studio agency is registered with the Ministry of Labor, Pension System, Family, and Social Policy for recruitment under number 790/24.

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